Fatality Free Friday

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Fatality Free Friday

Fatality Free Friday, an initiative of the Australian Road Safety Foundation, will be marked in Coffs Harbour on Thursday May 21 when members of the public are invited to come along to the Growers Market to sign a road safety pledge and autograph an inflatable car.


“I really hope that this campaign works – that we could have a single day in the year without one fatality because drivers are consciously thinking about road safety when they get behind the wheel,” said Coffs Harbour Mayor, Councillor Denise Knight.


“Think of all the heartache that could be avoided by fewer deaths on our roads.”

Between 2009 and 2013, there were 1,765 crashes, with 977 casualties and 18 fatalities, in the Coffs Harbour area.


“Fatality Free Friday works on the belief that road users themselves are the key to zero fatalities on the road - that our actions, decisions and behaviour can be the difference between life and death,” said Anne Shearer, Council’s Road Safety and Transport Officer.


“Road safety is a complex issue but we believe that if drivers consciously think about road safety and safe driving for just one Friday in the year, that day’s toll – statistically about 5.3* deaths – could be reduced to zero.” (*Data Source: Australian Transport Safety Bureau).


The Fatality Free Friday inflatable car and members of the emergency services will be at the Growers Market at 11am.


Members of the community can come along and sign the car any time between 10am and 2pm.


Council’s Road safety and Transport Officer and will also be present to discuss road safety issues and provide information, including the Top 10 misunderstood road rules, information for older drivers, driver distraction and driving to conditions.